Replacing logo and company name is one of the first steps in customizing your WordPress theme for your brand. Whether you’re launching a new business or updating an existing site, changing the logo and company name ensures your website reflects your identity and professionalism.
Why Replace Your Logo and Company Name?
Updating the logo and company name in your WordPress theme gives your site a consistent and personalized look. It helps customers instantly recognize your brand and builds trust across all pages. A customized logo also enhances your site’s visual appeal and search engine visibility.
How to Replace Logo and Company Name in WordPress
You can easily update your logo and company name through the WordPress Customizer:
- Go to Appearance → Customize → Site Identity.
- Click on Select Logo to upload a new logo image.
- Enter your Company Name and Tagline under the Site Title section.
- Click Publish to save your changes.
Alternative Method: Edit from Theme Settings
Some premium themes have a dedicated Theme Options or Header Settings panel. From there, you can upload a new logo, change the company name, or adjust logo size and positioning. Check your theme documentation for details.
Tips for Better Branding
- Use a high-quality transparent logo (PNG format preferred).
- Keep your company name short, clear, and keyword-focused.
- Ensure your logo is visible on both light and dark backgrounds.
With these steps, replacing logo and company name in your WordPress theme becomes simple and effective. A polished logo and clear company name can dramatically improve your website’s credibility and brand recognition.
For advanced customization, learn more about theme translation using PO/MO files or customizing your WordPress header layout.
